Comments on: Is Link Building Becoming Content Marketing?

By: Is Content Marketing Better than Link Building?

Is Content Marketing Better than Link Building? — Mon, 10 Dec 2012 16:23:25 +0000

[...] Is Link Building Becoming Content Marketing? featured on Point Blank SEO Are you Attracting Links or Just Building Them? featured on Daily SEO Tip Why Content Marketing is the New SEO featured on Quick Sprout [...]

By: Jon Cooper

Jon Cooper — Mon, 14 Nov 2011 20:16:05 +0000

Thanks Patrick! Glad you enjoyed it

By: Jon Cooper

Jon Cooper — Mon, 14 Nov 2011 20:14:37 +0000

Thanks for the insight Tabrez!

I think you’re right; the shift has been going on for some time now, but the reason I’m addressing it now is that some people are stuck in the link building mindset that Link Building is not connected to anything else, when in reality it’s never been more intertwined with everything else you’re doing, such as your content & social media outreach.

By: Patrick LeMay

Patrick LeMay — Mon, 14 Nov 2011 11:51:00 +0000

Yes. Link building is a good technique to market your online business. It is becoming content marketing as well because websites need fresh content to get a good response. So, it’s a good article man. Thanks for sharing it.

By: Tabrez Firoz

Tabrez Firoz — Mon, 14 Nov 2011 04:26:31 +0000

Hey Jon,

First time to your blog and really enjoyed the article. Loads of good stuff.

But hasn’t the shift to content marketing been in progress for the last couple of years? I mean we had QDF before and now with the freshness search algo. update, big Panda that supposedly kills poor quality content, the shift is now more vocal in a sense.

As you have rightly pointed out, no more crap content works but IMO, packaging of content be it crap or good, speaks more of it going viral or not.

#my2cents,
Tabrez

By: Jon Cooper

Jon Cooper — Sat, 12 Nov 2011 15:08:12 +0000

I totally agree Sheri!! Thanks for stopping by

By: seo courses in mumbai

seo courses in mumbai — Sat, 12 Nov 2011 10:17:58 +0000

Hi,

Link Building become content marketing is true . Because now a days content plays more important role in website optimization. If your website content is fresh & original site get good response from crawler.
IT is also helpful for link exchange.

By: Sheri

Sheri — Sat, 12 Nov 2011 04:10:36 +0000

Wow, great post. As well written and researched content begins to attract links, our focus shifts to manufacturing and supplying the best we can on our sites. This truly makes the entire online space more valuable.

By: Richard Petersen

Richard Petersen — Fri, 11 Nov 2011 08:58:07 +0000

That sounds like a brilliant idea

By: Jon Cooper

Jon Cooper — Thu, 10 Nov 2011 20:07:04 +0000

I totally agree with that, but at the same time if you have a budget to spend on link building & outreach, infographics are great (again, not for everyone though).

The best part about those link building strategies I posted about are that they can apply to each & every website on the Web.

I’ve also fielded suggestions about writing a post on how I would link build on a $50 budget (or some # along those lines), which I’m guessing you would love Richard!